Posts

Showing posts with the label framework

Jobs To Be Done Framework Product Management

Image
A useful addition to the product management toolbox. A ‘job’ could be buying a new car, or scheduling a meeting. Continuous Delivery Visualized Javalobby Agile It’s a theoretical framework that tasks teams to focus on a user’s desired outcomes or achievements: Jobs to be done framework product management . Jobs to be done (jtbd) like design thinking, the jobs to be done framework is designed to change the team’s focus from the product to the customer. The framework believes that every customer hires a product or service to do a job. As a discipline, it goes even further by trying to understand the thoughts and motivations of the consumer that would guide them to buying or using the service or product. In short, what the jobs to be done framework proposes is to change your development starting point. Ideate the purpose of the ideation step is to discover opportunities for achieving or improving the expected outcomes (needs) identified for our customers during the research. ...